Four Diamonds is so fortunate to have individuals, students, families, community members and corporate partners who are committed to fighting childhood cancer - we call them Team FTK^® because everything we do is For The Kids^®. 

Team FTK^® is a fundraising community that unites Four Diamonds supporters around the world in the quest to conquer childhood cancer. By joining Team FTK^®, you are joining Four Diamonds in our mission to help every child survive and thrive. As a Partner In The Fight^TM, you are giving hope to children and families everywhere.

click here to JOIN TEAM FTK 

Individual and corporate Giving

​CAUSE-RELATED MARKETING

By partnering with Four Diamonds on a cause-related marketing (CRM) or corporate giving program, we can help you reach your business goals while giving back to the community. Our staff will work with you to design, create and activate a custom program that fits your business needs and the needs of your costumers and employees. 

WHY SHOULD YOU BECOME OUR PARTNER IN THE FIGHT^TM?

• Ability to make a large collective impact on the children and families supported by Four Diamonds
• Brand recognition through co-branding
• Builds a positive image toward consumers
• Employee engagement: Employees prefer working for companies that support local causes
• Increased sales: Studies indicate that consumers will choose to shop at companies that support important charitable causes (*Cone Cause Marketing Research)

EXAMPLES OF CAUSE-RELATED MARKETING (CRM) CAMPAIGNS:

• Icon or pin-up sales
• Designating a portion of proceeds to Four Diamonds (quarterly, monthly, etc.).
• Change collection or round up promotions
• Retail product or service sales with proceeds benefitting Four Diamonds
• Social media promotions

ADDITIONAL OPPORTUNITIES INCLUDE:

• Employee Giving: Offering payroll deductions to your employees demonstrates that you care about them and their interests.
• Event Sponsorship: Demonstrate your commitment to conquering childhood cancer by sponsoring a Four Diamonds event, including Conquer Run, Mini-THON® Leadership Summit and local Mini-THON® programs, and THON sponsorships are also available. 
• Matching Gifts: Match your employees' contributions to Four Diamonds and demonstrate your support of employee charitable giving. 

The Pennsylvania State University is classified as a government entity. As an Instrumentality of the Commonwealth of Pennsylvania it is not required to apply for or have a 501(c)3 designation. 

The Pennsylvania State University is tax exempt under IRS regulations 170(c) and 170 (b)(1)(A)(ii) as explained in the letter provided by the University Attorney’s Office. Schools (and other Government Entities), Churches and/or religious organizations are not required to apply for tax exempt status (Form 1023) with the IRS. Therefore, they will never appear on the IRS Publication 78. If you are not familiar with this type of exemption please consult with your colleagues or tax managers.

 Hershey Entertainment and Resorts will not be hosting any races within their complex in 2020, including the Conquer Run 5K. We appreciate your understanding.

please contact katie at [email protected] for other opportunities to get involved For The Kids^®. 

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